Imerys Performance Minerals expands distribution partnership with WhitChem throughout the UK and Ireland

Imerys, a world leader in mineral-based speciality solutions for industry, and WhitChem an experienced distributor of specialist chemicals, minerals and polymers, are pleased to announce the expansion of their distribution agreement. WhitChem will represent all of the Imerys Performance Minerals portfolio, as Imerys’ Preferred Distributor across the UK and Ireland for Coatings, Adhesives, Rubber and Plastic markets.

The Imerys portfolio includes a wide range of minerals including talc, kaolin, ball clay, ground calcium carbonate (GCC), precipitated calcium carbonate (PCC), diatomaceous earth (DE), perlite, mica, leucophyllite and wollastonite.

The partnership is designed to provide customers with a consolidated point of contact ready to provide access to Imerys’ extensive mineral product portfolio, backed by WhitChem’s technical-sales and logistics expertise.

"We very much look forward to further developing our already successful partnership with Imerys," said Richard Longley, Sales Director, WhitChem. "With our industry experts working across the UK and Ireland, we visit customers of all sizes on a daily basis to help with production issues, provide formulation advice, and support customers with project development. We take pride in working to the standards of our international partners, and make it our obligation to be reliable, realistic and responsible.”

According to Philippe Reygnier, Distribution Manager for Imerys Performance Minerals EMEA: "Partnering with WhitChem is a positive step forward in our continuing efforts to provide customer-centric solutions through market-based expertise and infrastructure. We are realising our goal of providing customers with one point of contact in the UK and Ireland through WhitChem. They have proven to be a strong partner that can offer the support and service our customers need.”