Axalta launches Syrox coating brand in China

Axalta Coating Systems, a leading global liquid and powder coatings supplier, has officially launched its Syrox waterborne refinish coating brand in China to benefit domestic auto service companies.

Syrox, an affordable, compact refinish system, is designed to deliver higher productivity and ease-of-application to auto service suppliers and body shops.

Access to Axalta’s colour database of more than 70,000 formulas ensures quick and precise colour search and matching.

Color Reader, an advanced, easy-to-use digital spectrophotometer, comes with a calibration set and a dedicated cable for connecting to the Syrox Color Search software.

Together, these two tools give Syrox users an advantage in the bodyshop, helping to deliver, fast, easy, and accurate colour matching results.

Syrox’s specially designed bottle is a first in the refinish industry.

Its dosing lid controls pouring, even down to the tiniest drop, to eliminate waste.

"An innovative waterborne refinish coating, Syrox provides an integrated solution that is easy to use, of high quality, and sustainable to meet market demands across China,” said Zheng Xiaodong, Business Director of Axalta Refinishing China.

"With Chinese automotive consumers’ growing demand for environmentally responsible auto repair and maintenance in response to stricter governmental legislation on emissions of VOCs, Axalta’s more sustainable Syrox refinish coating system is designed to satisfy the automotive maintenance and repair service sector.”

Selecting Chengdu as the launch city, Axalta jointly introduced Syrox with Sichuan Huada Automotive Service Co. Ltd. to Sichuan Province, one of the critical automotive industry markets in the country.

The launch was attended by 120 technicians and managers from over 60 auto maintenance companies and 10 coating distributors across Sichuan Province.