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Meri Vainikka, MSc Econ, will be appointed as Senior Vice President, Offering and as a member of the Management Board. Vainikka will be responsible for Research, Development and Innovations, product portfolio and marketing. Vainikka joined Tikkurila in January 2017, assuming responsibility for marketing and communications in BU Finland. She transferred to Tikkurila from Hartwall, where she had held various marketing positions since 2012, most recently as Marketing Director for Non-Alcohol drinks. Vainikka has also held marketing positions at L’Oreal and Mars.
Melisa Bärholm, MSc Psychology, will be appointed as Senior Vice President, Human Resourcesand as a member of the Management Board. Bärholm joined Tikkurila in January 2017, assuming responsibility for HR in BU Finland. Bärholm’s previous positions include HR Director at Suunto and Rovio.
Janno Paju, Degree in Economics, will continue as a member of the Management Board. As Senior Vice President, Sales, he will be responsible for sales, Tikkurila Group’s key accounts and sales support. Paju joined Tikkurila in 1993 and has been a member of the Management Board since 2000. He was previously the Chief Commercial Officer of Tikkurila Group.
Petri Miettinen, MSc Econ, will continue as a member of the Management Board responsible for operations (Senior Vice President, Operations). Operations include product care, procurement, production, logistics and HSE (Health, Safety, Environment). Miettinen has worked at Tikkurila and been a member of the Management Board since 2007. Previously, he was responsible for the Supply Chain Management and HSEQ.
Jukka Havia , MSc Econ, will continue as a member of the Management Board responsible for finance and administration (Chief Financial Officer). Administration includes legal, ICT, communications and corporate responsibility. Havia has worked at Tikkurila and been a member of the Management Board since 2010.
The above mentioned persons report to Erkki Järvinen, President and CEO and the Chairman of the Management Board. The appointments took effect as of May 1, 2017.
The purpose of reorganizing Tikkurila Group’s operations is to improve its cost competitiveness by clarifying decision-making and responsibilities and by eliminating overlapping operations.
"Our future organisation model will provide crucial support for harmonizing our operations, increasing our operational efficiency and actively seeking new growth opportunities. I would like to welcome all new members of the Management Board to building an even stronger Tikkurila,” said Erkki Järvinen, President and CEO.